Press Assistant

  • Posted on:


  • Open until:


  • Type of employment


The Press Assistant will ensure the smooth running of the press department, managing all sample, editorial
and VIP/influencer requests while maintaining the press office and showroom. The Press Assistant will
work closely with the Press Officer.

You should be a FMA member in order to see a full vacancy and apply for the job.

Here’s what you’ll do

Main Responsibilities:

  • Build and maintain strong relationships with editorial and agent contacts, as well as digital
    communities (publications and influencers)
  • Ensure continuous high levels of product placement in the media through effective pitching and
    sample coordination between stylists, buyers, wholesale partners and press
  • Manage all sample call backs, price and image requests with media
  • Work closely with the Brand and Marketing teams to proactively identify and engage with talent
    spanning all sectors (fashion, art, music etc.)
  • Build and maintain an events calendar to capitalise on talent dressing opportunities
  • Compile and regularly update celebrity/VIP gifting lists to ensure talent are always on brand and
    culturally relevant ahead of launches
  • Update and manage VIP/influencer gifting document for reporting purposes
  • Assist with all celebrity and VIP requests
  • Build mailers and compile trend copy and press releases, pitching such assets to media
  • Assist in the organisation and execution of press events (including ad hoc press days and seasonal
    Fashion Week shows)
  • Monitor media and celebrity/VIP/influencer sightings on a day-to-day basis, compiling and
    circulating coverage reports to the business accordingly
  • Maintain the global contact database (data input, GPS clean up)
  • Ensure Press Office is tidy and showroom is merchandised
  • Raise PR department invoices on a daily basis ensuring suppliers are paid on time
  • Develop close relationships with all relevant internal stakeholders (Design, Marketing, Creative,
    Store Management)
  • Work closely with Brand Communications and provide general support to the PR and Marketing

The ideal candidate

Essential Skills & Requirements:

  • One year of experience working in a busy press office or agency across the fashion, lifestyle or
    creative industries
  • A strong interest in fashion and youth culture including a passion for current digital trends and
    social channels
  • Excellent communication skills and attention to detail
  • The ability to forge strong relationships
  • Excellent organisational skills with the ability to multitask
  • The ability to contribute fresh and innovative ideas
  • Strong computer skills including Outlook, Excel, PowerPoint and Keynote


*You may be required to additional duties/tasks as necessary to meet the business needs*

How to apply?

All submissions to: contact@fashionminorityalliance.com